Read More... Summary: 24nd Session of WIPO’s Development Committee (CDIP)
Posted in Intellectual Property

Summary: 24nd Session of WIPO’s Development Committee (CDIP)

Irfan Baloch, Director of WIPO’s Development Agenda Coordination Division and the Secretary of WIPO’s Committee on Development and Intellectual Property…

Read More... في عالم المعارف التقليدية والملكية الفكرية – حكاية شعب الياكوانوي
Posted in Intellectual Property

في عالم المعارف التقليدية والملكية الفكرية – حكاية شعب الياكوانوي

يمكن استخدام نظام الملكية الفكرية للنهوض بالمعارف التقليدية (أي المعارف القديمة العهد التي تكون غالباً شفهية) وحمايتها، غير أن المعارف…

Read More... 传统知识和知识产权的历程——亚夸诺伊的故事
Posted in Intellectual Property

传统知识和知识产权的历程——亚夸诺伊的故事

尽管知识产权制度可以用来弘扬和保护传统知识(即源自古代并通常口口相传的知识),但传统知识并非总是受到常规知识产权制度的保护。这部4分钟的动画短片,讲述了一个虚构的土著社区——亚夸诺伊人——在处理知识产权和传统知识的关键问题时的经历。

Read More... What Does It Mean When You Trademark A Name?
Posted in Intellectual Property

What Does It Mean When You Trademark A Name?

Your brand name should be a “barrier to entry” – protecting you against the threats that competitors potentially present. Just…

Read More... Licensing or Franchising To Take Your Business to the Next Level
Posted in Intellectual Property

Licensing or Franchising To Take Your Business to the Next Level

Licensing and franchising are effective ways to take your business to the next level. Businesses in the UK that are…

Read More... WIPO Director General Talks about Trade Secret Protection in the Digital Economy
Posted in Intellectual Property

WIPO Director General Talks about Trade Secret Protection in the Digital Economy

WIPO Director General Francis Gurry shares thoughts on trade secret protection in the digital economy and what can be done…

Read More... Geneva Act of WIPO’s Lisbon Agreement Gains Key Fifth Member as European Union Joins
Posted in Intellectual Property

Geneva Act of WIPO’s Lisbon Agreement Gains Key Fifth Member as European Union Joins

The Geneva Act of the Lisbon Agreement on Appellations of Origin and Geographical Indications reached a milestone enabling its entry…

Read More... Building a Business on Solid IP Foundations Using Process
Posted in Intellectual Property

Building a Business on Solid IP Foundations Using Process

When you’re not familiar with intellectual property terminology, you don’t know whether it’s patents or copyright, or trade mark that…

Read More... WIPO Director General Opens Symposium on Trade Secrets and Innovation
Posted in Intellectual Property

WIPO Director General Opens Symposium on Trade Secrets and Innovation

Trade secrets may warrant greater international policy attention as they support modern business relationships and, paradoxically, facilitate the sharing of…

Read More... Explained: What is a Trade Secret?
Posted in Intellectual Property

Explained: What is a Trade Secret?

A 50-second introduction to trade secrets. Trade secrets are intellectual property rights that protect confidential information such as industrial processes,…

Read More... School text books are protected by copyright
Posted in Intellectual Property

School text books are protected by copyright

In this awareness-raising video from Botswana, secondary school student Millie learns that school text books are protected by copyright

Read More... Pororo dans tous ses états pour un dessin
Posted in Intellectual Property

Pororo dans tous ses états pour un dessin

Pororo et Crong participent à un concours de dessin et se retrouvent dans une situation délicate lorsqu’il s’avère que quelqu’un…

Read More... Schools in Soweto, South Africa, techniques of citizen journalism with IP
Posted in Intellectual Property

Schools in Soweto, South Africa, techniques of citizen journalism with IP

This training project for schools in Soweto, South Africa, combined the techniques of citizen journalism with basic principles of IP,…

Read More... Image Rights Do They Prevent You Using a Celebrity’s Image?
Posted in Intellectual Property

Image Rights Do They Prevent You Using a Celebrity’s Image?

In the lead up to the Christmas and new year season, most of us are accustomed to seeing television advertisements…

Read More... Summary: 42nd Session of WIPO’s Trademarks Committee (SCT)
Posted in Intellectual Property

Summary: 42nd Session of WIPO’s Trademarks Committee (SCT)

Marcus Höpperger, Senior Director of WIPO’s Department for Trademarks, Industrial Designs and Geographical Indications, and Secretary of the Standing Committee…

Read More... WIPO Director General Launches World Intellectual Property Report 2019
Posted in Intellectual Property

WIPO Director General Launches World Intellectual Property Report 2019

WIPO Director General Francis Gurry speaks to reporters at the launch of the World Intellectual Property Report 2019 on the…

Read More... Key Take-Aways from the 2019 edition of World Intellectual Property Report 2019
Posted in Intellectual Property

Key Take-Aways from the 2019 edition of World Intellectual Property Report 2019

WIPO Director General Francis Gurry gives a brief overview of the conclusions of the World Intellectual Property Report 2019 on…

Read More... WIPO Director General on Mentoring Program for Indigenous Women Entrepreneurs
Posted in Intellectual Property

WIPO Director General on Mentoring Program for Indigenous Women Entrepreneurs

WIPO Director General Francis Gurry speaks on November 11, 2019 at the opening of a new training and mentoring program…

Read More... Design Your Business Brand
Posted in Intellectual Property

Design Your Business Brand

Designing your business brand, methodology or process is about a lot more than getting a visual identity for it. So,…

Read More... WIPO Director General Speaks on Innovation in Africa
Posted in Intellectual Property

WIPO Director General Speaks on Innovation in Africa

In a video message to the “Conference on Intellectual Property (IP), Innovation and Value Addition for Business Competitiveness and Sustainable…

Read More... Branding is Not Just About Visual Identity
Posted in Intellectual Property

Branding is Not Just About Visual Identity

The prominent association some people have with brand and visual identity may explain why I and others have perceived the…

Read More... Is Branding A Superficial Cosmetic Activity or A Substantive Exercise?
Posted in Intellectual Property

Is Branding A Superficial Cosmetic Activity or A Substantive Exercise?

This is a question I used to wonder about. Deep down I believed ‘brand’ and ‘branding’ to be essentially a…

Read More... Uber – What We Can Learn From Its Approach to Branding
Posted in Intellectual Property

Uber – What We Can Learn From Its Approach to Branding

While Uber is a success, and has even reached unicorn status, its lack of correct attention to brand has caused…

Read More... Brand Strategy – Why Every Business Needs One
Posted in Intellectual Property

Brand Strategy – Why Every Business Needs One

Brand is a most misunderstood word. It’s among the words such as intellectual property, trade mark, business design and branding…

Read More... Internet Rules – They Change The Rules of Branding
Posted in Intellectual Property

Internet Rules – They Change The Rules of Branding

The internet has changed the rules for many industries. In my books Legally Branded and Intellectual Property Revolution, I explained…

Read More... WIPO Director General Opens Copyright-Related International Conference
Posted in Intellectual Property

WIPO Director General Opens Copyright-Related International Conference

WIPO Director General Francis Gurry on October 18, 2019, opened the “International Conference on Copyright Limitations and Exceptions for Libraries,…

Read More... Dominican Republic Joins Lisbon System as 30th Member
Posted in Intellectual Property

Dominican Republic Joins Lisbon System as 30th Member

WIPO Director General Francis Gurry accepted the Dominican Republic’s instrument of accession to WIPO’s Lisbon System for the International Registration…

Read More... 14th Session of WIPO’s Advisory Committee on Enforcement (ACE)
Posted in Intellectual Property

14th Session of WIPO’s Advisory Committee on Enforcement (ACE)

Tobias Bednarz, Legal Counsellor, Building Respect for IP Division, gives a brief summary of the 14th session of the WIPO…

Read More... Launch of World Intellectual Property Indicators 2019 Report
Posted in Intellectual Property

Launch of World Intellectual Property Indicators 2019 Report

WIPO Director General Francis Gurry and Chief Economist Carsten Fink discuss with reporters the “World Intellectual Property Report 2019,” in…

Read More... Main Take-Aways from World Intellectual Property Indicators 2019 Report
Posted in Intellectual Property

Main Take-Aways from World Intellectual Property Indicators 2019 Report

WIPO Director General Francis Gurry briefly summarizes the main findings of the “World Intellectual Property Report 2019.”